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#297: Bob Metcalfe — The Man (and Lessons) Behind Ethernet, Metcalfe’s Law, and More

The Tim Ferriss Show

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How to Spiral Up to Credibility in a Sale Situation

You have to start with little bits of credibility and spiral up to bigger ones. The technique for that is promises. You need to make promises and then keep them, right? But making promises is a way of spiraling up to credibility. It's about a movement. It'sAbout this sismac shift that you can be on the forefront of.

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