4min chapter

LEVELS – A Whole New Level cover image

#104 - SEO and the approaches for pursuing a strong organic growth strategy (Ben Grynol, Mike Haney, & Eli Schwartz)

LEVELS – A Whole New Level

CHAPTER

Product Leteso vs Engineering Driven S O

Serta yoar: I'm curious about content driven s o versus engineering driven s o. And i think this might relate back to my thesis around product driven s o, which is really user letuco. So if you're on the product team, you can go and get the resources to create the tool that's necessary to satisfy the user tent. But if you're in the marketing team, the only thing at your disposal might just be a block like i can just write a title and put some content in it. SertaYoar: In my opinion, creating a great experience for users should always be about giving them more than what they've ever seen before.

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