
2025 is the worst time to rebrand | Interview with Krešimir Ćorluka | Search with Candour
Search with Candour - SEO podcast
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The Future of Google Search: AI's Impact
This chapter explores the transformative effects of AI on Google's search functionality and how it may change everyday user engagement. It addresses concerns surrounding brand trust, content quality, and monetization strategies amidst the rise of AI-driven recommendations. The discussion also highlights the potential challenges for content publishers and the evolving relationship between consumers and brands in the context of new technologies.
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