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There Is No Planet B, with Mike Berners-Lee and Matthew Taylor

Intelligence Squared

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Changing Norms: Smoking and Sustainability

This chapter explores the parallels between changing societal attitudes towards smoking and the urgent need for similar shifts regarding environmental sustainability. It emphasizes the importance of creating social stigmas against harmful practices while promoting positive behavior change for a low-carbon lifestyle. The discussion delves into individual responsibility, psychological denial, and the necessity for collective action in tackling climate change.

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