The Relationship Between Cost Center and Profit Center

In Episode 40 of Season 3, of Driven by Data: The Podcast, Kyle Winterbottom is joined by, Deepak Jose, Global Senior Director, Head of One Demand Data Analytics Solutions at Mars Wrigley, where they discuss how to create a value-first mindset to break down organisational silo’s, which includes;

• Creating a single source of truth
• The ‘one-demand’ mindset
• How the concept of Ikigai led him to Mars
• How to understand, identify and prioritise business problems that add value
• Moving from reducing costs to creating profit and growth
• The importance of building relationships with functional leaders
• The 70, 20, 10 principle which dictates where investment and resource is directed
• Being “value-driven” despite the hype of being “data-driven”
• What constitutes value
• The concept of the 'balance scorecard' to create KPI’s that generate value
• The story of the Honduran Bridge and the relationship with Data Products
• White Box Building and Interoperability
• Investing in Change Management
• Why value-realisation is a team sport
• Why you need to build to adapt not build to last to break down silos
• Building a Gen AI Operating Model that drives a value-first approach
• The Gen AI Framework; do things, do things better and do better things
• The learnings of a 20+ year career of working at giants like Coca-Cola and Mars
• The importance of challenging the status quo
• Why you should be a Gazelle and not a Lion!