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5min chapter
Sorrell on the 2024 economy, China and AI
The WARC Podcast
The Impact of AI on Content Quality and Customer Experience
This chapter explores how AI can improve the customer experience by increasing the quantity and quality of content assets. It also discusses the concept of AI-generated content and the role of AI in personalization and the consumer journey.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode