8 Ways Your Website Content is Turning Patients Off
The Practice Marketing Podcast
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Engaging Website Copy for Physical Therapy and Chiropractic Practices
The chapter highlights the importance of engaging website copy that focuses on the patient to attract potential clients in the physical therapy and chiropractic field. It discusses common mistakes practice owners make, such as talking too much about themselves, and emphasizes the need to make the customer the hero of the story by addressing their specific problems.
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