How to build a SaaS business in India Ft. Kuldeep Dhankar, Co-founder, Last9.io, Ex - Clevertap
Create Wealth
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Mastering Enterprise Software Sales
This chapter explores the intricate process of selling enterprise software in SaaS businesses by aligning software solutions with organizational goals. It emphasizes targeting decision-makers, understanding client metrics, and creating clear ROI propositions for successful sales. Discussions also touch on the importance of genuine interest, relationship-building, and the evolving role of salespersons in India.
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