2min chapter

The Growth Hub Podcast cover image

Kaylee Edmondson - Senior Director of Demand Gen at Chili Piper - The Future of Demand Gen

The Growth Hub Podcast

CHAPTER

HubSpot's Getting Negative

HubSpot is testing a new form that asks users how they heard about the company. The answers don't match up with attribution data, says founder and CEO of HubSpot John Defterios. "We're not brave enough to put it on the form quite yet because I just really want to test things," he said.

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