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#199: Media Measurement Revisited: Matched Markets, Media Mix, and More with John Wallace

The Analytics Power Hour

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How Do We Marry Na Design T With Time Series Analysis?

Experimental design gives us a lot of robustness to when things don't go aspland john. We've embraced, how do we marry na design t with really time series analysis? And that's a differentiator, and it gives us a much better chance at getting the right results.

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