This Old Marketing - News Podcast Weekly with Joe Pulizzi and Robert Rose cover image

Is AI Burning Down Google's Empire? + NFL Predictions (496)

This Old Marketing - News Podcast Weekly with Joe Pulizzi and Robert Rose

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Creative Collaborations and AI's Marketing Dilemma

This chapter delves into a dynamic discussion on the creative project involving AI-generated music and visuals, highlighting the collaborative process and whimsical outputs. It also addresses the prevalent use of AI in marketing, showcasing the disconnect between marketers' strategies and consumer experiences regarding personalization. Additionally, the speakers critique the impact of AI on workforce management and examine pop culture's role in shaping modern marketing tactics.

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