The Side Hustle Show cover image

649: This Firefighter’s Side Hustle Grew to $1M in Sales

The Side Hustle Show

CHAPTER

Navigating Seasonal Marketing Strategies and Customer Acquisition

This chapter explores the complexities of marketing strategies within the sunglasses market, emphasizing customer acquisition costs and seasonal sales variations. It also covers advertising tactics on Meta, focusing on targeted audience engagement and the significance of promotional offers for first-time visitors.

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