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How To Interview Founders & CEOs (Ghostwriting Secrets)

In this video, I share essential ghostwriting strategies for interviewing founders and CEOs, drawing from my experience at Digital Press and insights from a live discussion with fellow expert and former first employee, Katrina Kirsch. We explore how to build authentic client relationships, from vetting potential clients and identifying red flags to asking insightful questions that prompt unique perspectives—even from reserved clients in complex industries. Learn techniques for managing client content, setting clear expectations, handling challenging personalities, and navigating tough topics. These expert tips are gained from years of experience, given to help ghostwriters and content creators in the online writing niche build trust, streamline communication, and produce impactful content for high-level executives, founders, and CEOs.

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