Scaling in the Creator Economy: Insights and Success Stories

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This chapter explores Eric's talk at Money 2020, where he shares valuable insights on how creators can scale in the creator economy. He emphasizes the importance of brands and sponsors supporting creators, highlights success stories of finance creators, and discusses the significance of trust and relationships in purchase decisions.

Eric Jorgenson is (deep breath) an author, investor, writer, podcast host, online course creator, and the CEO of Scribe Media (breathe out). He joins the show to discuss the death of the marketing department, the changing nature of business-to-creator economics, the most impactful thing he learned from Balaji, the future of the publishing industry, and MUCH more! Important Links:

Show Notes:

A Guide to Creator Economics
The Death of the Marketing Department
Creator x Business Partnerships
Why Some People Are So Reluctant to Embrace the New Playbook
How to Become More Open-Minded
The Anthology of Balaji & the Curation-Author Effect
How to Cultivate Good Taste & the Rise of Curation
What Balaji Taught Eric About Technology
How Eric Became CEO of Scribe
Why Does Big Publishing Continue to Hold So Much Influence?
Helping the World Make Great Books
The Future of Books
Eric as Emperor of the World
MORE!

Books Mentioned:

The Almanack of Naval Ravikant: A Guide to Wealth and Happiness; by Eric Jorgenson
The Anthology of Balaji: A Guide to Technology, Truth, and Building the Future; by Eric Jorgenson
What Works on Wall Street; by Jim O'Shaughnessy
Invest Like the Best; by Jim O'Shaughnessy
The Beginning of Infinity: Explanations That Transform the World; by David Deutsch