Today we sit down with William Gasner, co-founder of StackInfluence—a revolutionary platform connecting brands and micro-creators to scale with user-generated content (UGC).
From scaling an eCommerce brand to 7 figures in 6 months to helping creators monetize even with 1,000 followers, William reveals:
- Why brands prefer working with smaller creators.
- How content quality is changing—and why "authentic" beats "perfect."
- What it really takes to run an influencer campaign that converts.
- Tips for creators to grow, monetize, and stand out in 2025.
- Why testing beats perfection—and how you can start TODAY.
Whether you're a brand looking to scale or a creator ready to monetize your influence, this episode is packed with gold.
💡 Learn more or join the challenge: https://businesscreator.club/
🔗 Explore William’s platform: https://stackinfluence.com/
Timestamped Overview:
04:36 "Brands Favor Smaller Creators Now"
08:24 "Creative Freedom for Content Creators"
09:25 "Streamlining Content Creation for Brands"
15:53 Podcast Promotion: Organic vs. Paid
19:31 "Content Quality for Creators"
20:46 "Content Preferences vs. Popular Trends"
26:14 Content Strategy: Balance & Platform Adaptation
28:15 Authentic-Looking, Staged Content Trend
31:11 Merging Content and Business Success
34:33 "Focused Niches Trump General Marketplaces"
37:23 "Entrepreneurial Differences and Opportunity”
Connect with William:
Website
LinkedIn
Connect with Fonzi:
Facebook
Instagram
LinkedIn
Twitter
Connect with LUISDA:
Facebook
Instagram
LinkedIn
Twitter
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