AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
2min chapter
Figma's Nairi Hourdajian and Greylock's Elisa Schreiber | Startup Storytelling
Greymatter
How Do You Position Your Brand?
No one's ever going to care about your story as much as you do. Make sure people are fully bought in and eating nails 24-7 on your story is a really important part. The key things here are no rubbernecking because if you base your positioning on a competitive analysis, that competitive landscape will change. Don't base your brand off of others. Focus on your differentiators. Number two, take the time to do the research, do the work and be really intentional.
00:00
Transcript
Episode notes
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode