
#162 - Playbook: The Multithreading Playbook
30 Minutes to President's Club | No-Nonsense Sales
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How to Prospect for Success
A lot of salespeople screw up when they only prospect at one level. You should always be prospecting to try to get into the different strata of titles that you want to meet with. And again, we're going to go through two different ways to multi-thread or run a sales cycle. The first is top down selling, starting with power; and then we'regoing to go to bottom of selling, which is starting with a champion.
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