The Consumer VC: Venture Capital I B2C Startups I Commerce | Early-Stage Investing I Brands cover image

How He Buys Multi-Million Dollar Brands with Fan Bi, Founder/CEO of The Hedgehog Company

The Consumer VC: Venture Capital I B2C Startups I Commerce | Early-Stage Investing I Brands

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Introduction

This chapter delves into the challenges faced by founders in valuing their businesses and emphasizes the importance of differentiation and autonomy. Guest speaker Fan Bi shares his experience in entrepreneurship and discusses the changing perception of brands by venture capital.

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