Herb, Ep 1: The Panic
Drilled
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Herb Schmerz and the Longshoreman Strike
Herb Schmerz was VP of Public Affairs for Mobile Oil. He helped end a major long-shoreman strike in the 1960s and ran JFK's presidential campaign. Eventually, he ran Bobby Kennedy's campaign too and Ted's. In the early 1970s with an oil crisis brewing, they hatched a plan to take charge of Mobile's public image.
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