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Using Insights to Fuel Your Content Distribution Strategy with John Bonini of Databox and Some Good Content

The Content Cocktail Hour

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How Do You Maximize Your Articles?

When you get done with writing an article, obviously you're trying to get it in front of as many of the right people as possible. So what is your process to make sure that like, you're pulling those insights from the piece that you just wrote and you're doing it in a way that's like unique to the specific channel where you're promoting it? "I have like a loose framework, which is there's types of content or post that you can pull out of each resource you create," he says.

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