Embracing Authenticity in Company Blogging

Does blogging still matter in tech? In this episode of The REWORK Podcast, host Kimberly Rhodes chats with 37signals' Principal Programmer Jorge Manrubia about why blogging is very much alive. They dig into the history of the 37signals developers blog, the company's process for contributions, and the added benefits this communication tool provides. 

Key Takeaways:

• 00:50 – Meet Jorge
• 01:03 – The history of the 37signals developers blog
• 02:25 – The process — who contributes and how topics are decided
• 05:09 – Benefits of writing on the blog and sharing content with the public
• 07:40 – What to consider when starting a company blog
• 09:43 – Sharing code isn’t as revealing as you might think
• 11:28 – Secondary benefits of sharing your content
• 13:30 – What’s next for the blog?

Links and Resources:

• The 37signals Dev Blog
• Books by 37signals
• 30-day free trial of HEY
• Sign up for a 30-day free trial at Basecamp.com
• HEY World | HEY
• The REWORK podcast
• The Rework Podcast on YouTube
• The 37signals Dev Blog
• 37signals on YouTube
• @37signals on X