#603 How To Glean Customer Insights That Drive Remarkable Marketing with Dr Christine Bailey
The Internet Marketing Podcast
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How to Segment Your Customer Segmentation
Market predictions is the ability to look broader across an industry or sector and glean insight about the general directional trends. You can layer in your own customer data to help you make predictions about, you know,your ability to t er capture that market opportunity. And you talked about customer segments, which i think probably are listeners, and i know i am more familiar with that terminology, but, ca, you may describe the most common ore how to break down customer segments that are valuable. I think regardless of whether its b to b or b to s, segmentation has evolved dodramatically,. The days of spray and pray marketing really are gone.
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