The Official SaaStr Podcast: SaaS | Founders | Investors cover image

SaaStr 811: Marketing in the Age of AI with Wiz's CMO Raaz Herzberg

The Official SaaStr Podcast: SaaS | Founders | Investors

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Innovating Cybersecurity Marketing

This chapter explores the unique challenges Wiz faces in establishing its identity in the cybersecurity field, highlighting a transition from engineering to marketing. The speaker emphasizes the importance of creative marketing strategies and building a diverse team to engage a technical audience effectively.

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