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160: The People Behind the Products: Maximize Donor Engagement: Secrets to Modern Fundraising with Owen O'Doherty

What the Fundraising

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The Impact of the Platform and Importance of Donor Identity

This chapter explores the platform's ability to showcase the impact of contributions, its focus on media-based storytelling, and the importance of building donor identity. It also discusses how the platform facilitates global education for children and engages them in giving, while emphasizing the benefits of an interactive and authentic donor experience.

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