302 - Clickbait Crisis: Protecting Your Brand's Integrity - with Chris Do
The Futur with Chris Do
The Ethical Dilemma of Clickbait and Brand Trust
This chapter explores the detrimental effects of clickbait on online trust and brand integrity. Through personal anecdotes, the speaker highlights the risks brands face when sacrificing authenticity for sensationalism, ultimately warning against the erosion of credibility.
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