3min chapter

Down To Chat cover image

S2 E8: Eli interviews Gina Parrelli: A Subscription and Retention Deep Dive

Down To Chat

CHAPTER

Predictive Next Order Date Models - How Do You Do It?

I've learned so much already from their retention engine team, just around like the different models that you can do. I think it's important to understand how the platforms you're using, what models they're using and if that models, the right fit for your product catalog. Ollipops have been easier than something like Jones Road because Ollipop, if you're buying one Cherry Cola, one orange, whatever, can't really have seven a day. But Jones Road, if I'm buying all those things in my cart values really high, I might be using all those products daily. So there's different ways like to look.

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