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If a Tree Falls in a Forest, Does It Make a Sound?
How I Built This is a show about innovators, entrepreneurs and idealists. Guy Raz talks to Joe Malone who turned his mother's homemade lotions into one of the hottest perfume brands in the world. On today's show he'll talk with chef Pierre Chiam about Fonio, an ancient grain that could help change the way we eat and the way we farm.