3min chapter

The Tim Ferriss Show cover image

#309: Astro Teller, CEO of X - How to Think 10x Bigger

The Tim Ferriss Show

CHAPTER

The Moon Shot Thinking Is Not Just a Moon Shot

You need to create an organization that looks more like willi wankas chocolate factory than an incubator or an innovation center. And you need to fill it with peter pans, with p h ds, people who under wear tea shirts that say safety third on them. That's you need people to understand and to feel good about the fact that they're going to fail most of the time. It's not just a moon shot and moonshot thinking. When you choose to go big at the high level, you impress upon them that it's moon shots all way down. They can shoot to be ten times better than anyone has ever done before in each of those sub problems. In

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