Get the inside scoop on whether to tease your brand launch or not! On today's solo episode, Michelle breaks down the hotly debated topic of whether to keep your brand/re-brand launch hush-hush or to give a behind-the-scenes experience to your audience. From the pros and cons to considerations for your community, plus a hybrid suggestion, you'll learn how to leverage your brand's launch to make it a success. ------------------------- In today's episode, we cover the following:
- Understanding brand launches in the digital era
- How to promote your brand before the launch to increase relationship building within your community
- Factors to consider before deciding to bring your audience along for the entire journey
- Creating anticipation and excitement for your audience
- Considering a hybrid approach
- Debate over revealing new branding now or later
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MKW CREATIVE CO. Connect on social with Michelle at:
----------------------- Did you know that the fuel of the POD and the KMA Team runs on coffee? ;) If you love the content shared in the KMA podcast, you're welcome to invite us to a cup of coffee any time -
Buy Me a Coffee! ----------------------- This episode of the Kiss My Aesthetic Podcast is brought to you by Audible. Get your first month free at
www.audible.com/kma. This episode was edited by
Berta Wired Theme music by:
Eliza Rosevera and
Nathan Menard
