Ad Age Marketer's Brief cover image

Behind PNC Bank’s new ‘Brilliantly Boring’ brand campaign, its first with AOR Arnold

Ad Age Marketer's Brief

00:00

Exploring Marketing Channels and Unique Storytelling in Sponsorships

This chapter delves into the marketing channels used for the campaign, a new content series with Chip Ganesi Racing, and the strategic focus on storytelling and data analysis to enhance sponsorships and draw connections between racing and success.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app