S3 E04 - Influencer Marketing | Talin Koutnouyan - VP Strategy & Analytics @ Influential
Stacking Growth | The B2B Marketing Podcast
How to Build Awareness for Your Business
The first step is to understanding who is your audience. The more granular that, you know, you can get with that, the more you can think about structuring the content in a way where it phases. One content is not the silver bullet to be able to drive results. It's the orchestration of multiple pieces of content throughout the consumer journey.
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