The Rhetorical Triad, Pathos and Logos

Renee: Aristotle was the first person to talk about argumentative thought and persuasion 2000 years ago. Psychologists called the three motivational appeals of ethos, pathos and logos. Renee: The opposite of having ethos would be me doing a workshop that I'm doing on the menstrual cycle. It's not in my, it's out of character for me to do something like that. She says there are lots of ways to grow your credibility with social media.