Veeva Align, Link, and OpenData vs IQVIA OneKey
In Practise Interviews
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Veeva vs. Salesforce: Navigating Competition
This chapter explores the competitive dynamics between Salesforce's CDP and Veeva's evolving CRM strategies, particularly in partnership with IQVIA. It highlights the challenges Veeva faces in retaining customers while underscoring the importance of enhancing their services and support to remain viable in the market.
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