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4min chapter
The Profitable B2B Growth Playbook and Mutiny’s Story
ACQ2 by Acquired
JavaScript
A lot of technology has been built around data feeding right into the web. Mutiny in aggregate has over 70% coverage of a website's visitors. You can de-anonymize, which is really powerful for conversion and then use that to actually power a lot of customization That then turns into revenue, essentially.
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