How to Raise Money from Investors to Buy a Business
Acquiring Minds
00:00
How to Talk to Value-Added Investors
I'm looking for a duration match. I needed my investors to understand that there's a scenario in which I don't sell this company forever, and they need to be okay with that. They will get their cash back, but it will be most likely through distributions not through a big liquidity event. And then the third is the value. There's a lot of great small business owners who are investors, but are they actually excited about talking to me? Are they excited about picking up the phone when I don't know what to do? The first time I need to put an employee on a pip, is somebody going to pick up the phone? Because of the investors I chose, the answer
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