Episode 25: Modern outbound sales
Decoding Sales
00:00
How to Write Non-Shitty Outreach for Cold Outreach Emails
I've gotten a lot of really, excuse the language shitty, reach out emails. Some of them are clearly from people who didn't do any research. If you could just like within five seconds scan and see what the product does and any one of those three things interests you, you'll probably reply is what I'm guessing. But oftentimes folks take way too long to get to the point. The second thing too is if like whatever your product provides isn't relevant for the person at the time, at least put in some sort of like thought leadership angle.
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