How to Build a TAM Model That Bottoms Up

Trippity: I think top-down can be indicative that in terms of a litmus test or a laugh test, right, that, okay, there's something here. So let me ask you, are you really distinguishing between a top-down and bottom-up? Are you still talking about how to do a better top-down analysis here? No, I am actually distinguishing between top- down and bottom- up. He says he thinks the best models are triangulated just like an annual operating plan.

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