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15min chapter
EP 132: Yamini Rangan (CEO, Hubspot) On Sales and Marketing Frameworks That Win in the Age of AI
The Logan Bartlett Show
Transforming CRM Strategies with AI
This chapter explores the immediate effects of AI on product strategies, particularly in the CRM sector following the advent of ChatGPT. It highlights the shift towards rapid innovation and the significance of combining structured and unstructured data for enhanced insights. Additionally, it emphasizes the potential of AI-driven personalization to improve conversion rates in digital marketing.
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