Sell With Authority cover image

Why Uncertainty Kills Sales, with Erik Jensen

Sell With Authority

00:00

Defining Business Focus

This chapter emphasizes the necessity of identifying a business specialty and understanding client needs through the transformative triangle tool. It explores the relationship between website functionalities and strategic business goals, urging agencies to tackle core issues rather than superficial requests to enhance client outcomes.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app