Episode 32: BANT and MEDDIC
Decoding Sales
00:00
What Are the Steps to Implementing the Qualifying Criteria?
The first step is just to be simple and write it down on a piece of paper or, you know, on a virtual Google Doc or notion page. And then at that point, once you have alignment at the leadership level and cross functionally, then you need to hold your team accountable for actually asking the questions. You might initially say we need two out of four band to take a call from an SDR - but CRs may think that's too stringent.
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