6min chapter

Startup School by Y Combinator cover image

PR + Content for Growth by Kat Mañalac and Craig Cannon

Startup School by Y Combinator

CHAPTER

How to Get in Touch With a Reporter

Don't fudge your numbers, don't say you can do things that you can't. Don't act like you're entitled to a story. Take the time to promote it on all of your social media channels. And finally, as i mentioned, don't speak like a marketing robot. Just youno. Talk like a human.

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