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S7 E1: Listener Mailbag: SaaS’s Biggest Rip-Offs, Serial Returners, and Marketing a Lifestyle Brand

Limited Supply

CHAPTER

Dislike for Word-Count Charging Businesses and Creative Marketing Tactics for Highly Regulated Brands

The speakers express their disdain for companies like Narvara that charge for every word and discuss the innovative strategies used by highly regulated brands like cannabis and sexual wellness to overcome marketing restrictions, including careful wording, website design, and the use of certifications like legit script. They highlight the potential for misleading ads and share a fascinating example involving broccoli to bypass cannabis-related limitations.

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