Your Digital Marketing Coach with Neal Schaffer cover image

5 Unconventional Content Marketing Approaches [Joe Pulizzi Interview]

Your Digital Marketing Coach with Neal Schaffer

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How to Monitor Your Data-Driven Marketing

Neil Blumenthal: It really comes down to data-driven marketing. I calculate over the last 12 months, for instance, I have various affiliate marketing partners and I calculate how much revenue they're pulling in. He says every social network that you manage as a content creator or as a business requires investment. And it's just a matter of making sure all this Joe is processed.

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