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3min chapter
Episode 105: Live from CES, plus Professor Matz from Columbia B-School talks about psychology in advertising
Marketecture: Get Smart. Fast.
Insights and Experiences from CES: Ad Tech Trends Unveiled
This chapter features hosts sharing their experiences at the Consumer Electronics Show, focusing on trends in ad tech like connected TV and retail media. They highlight significant industry developments and competitive strategies shaping the evolving CTV landscape.
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AI-powered
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode