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3min chapter
ICONIQ Growth 2024 Marketing Budgets and Productivity Report
SaaS Talk™ with the Metrics Brothers - Strategies, Insights, & Metrics for B2B SaaS Executive Leaders
Intro
This chapter explores the critical subject of marketing budgets and productivity, using findings from the recent Iconiq Growth report. The hosts analyze the data from 2023 and 2024 to shed light on industry benchmarks and effective go-to market strategies.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode