Marketing Will Be Upended Sooner Than You Think
Decoding AI for Marketing
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Navigating AI's Impact on Marketing
This chapter explores the integration of artificial intelligence into the marketing landscape, revealing the urgency for marketers to adapt to rapid technological changes. It features insights from an expert on strategic AI implementation, training initiatives, and the formation of dedicated teams geared toward enhancing efficiency and achieving ambitious profit-improvement goals. The discussion underscores the necessity for companies to embrace AI tools to foster employee engagement and maintain competitiveness in their marketing efforts.
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