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546 Cyber Security for the Department of Defense w/ David Brumley (ForAllSecure)

Going Deep with Aaron Watson

CHAPTER

Investing in Customers

When you're raising seed, i don't know that you're gong to ned to show customers even it series. But once you've got that customer in place and you're doing a good job for them, you can double, triple, quadruple down on them. And so this is the one thing that i would caution founders against, where when you're working in the government, there's kind of two ways to do stuff. You can sell as a product, but you can also sell services.

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