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S4.8/E66: Your Live Strategy & Efficient Touring w/ Christine Osazuwa

How to Build a Sustainable Music Career and Collect All Revenue Streams

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Efficient Touring and Live Strategy for Musicians

This chapter provides detailed insights on live strategy and efficient touring for musicians, emphasizing the importance of practicing before release shows, negotiating deals with talent buyers, and maintaining positive relationships with promoters. It also discusses strategies for promoting live shows efficiently, focusing touring efforts in areas with a strong fan base, leveraging data to understand trending artists, and incorporating house shows and webcasting as non-touring options to engage with fans.

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