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Meet the Entrepreneur Who Built the Best Driver in the World (Used by Bryson DeChambeau)

Wealthy Way

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Maximizing Customer Lifetime Value

This chapter explores the critical mindset needed for marketers and entrepreneurs regarding customer acquisition and profitability. It emphasizes the significance of understanding customer acquisition costs and lifetime value, encouraging a focus on building a loyal customer base with multiple offerings. The discussion also highlights how effective marketing to existing customers can enhance growth potential and improve overall business performance.

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