11min chapter

Marketing Against The Grain cover image

He Automated His Sales Job With Ai… So His Boss Promoted Him

Marketing Against The Grain

CHAPTER

Transforming Sales with AI

This chapter explores the profound impact of AI, particularly Chat GPT-4, on sales practices, detailing personal experiences and the transition to hyper-personalized messaging. It addresses skepticism in the sales field, providing insights on practical AI applications and a roadmap for effective implementation in enhancing productivity.

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